🧩 Frameworks

SWOT

Strengths, Weaknesses, Opportunities, Threats.

SWOT splits a situation into internal factors (strengths, weaknesses) and external ones (opportunities, threats).

It's a quick summary tool — good for synthesis, too generic to structure a whole case.

How to break it down

SWOT

Strengths

Weaknesses

Opportunities

Threats

🧮 Example

An EV start-up: strong battery tech (S), small dealer network (W), subsidies (O), cheaper Chinese imports (T).

🎯 Interview tip

In interviews prefer a case-specific structure; use SWOT words when summarising.

Used in

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