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Case prep, without the jargon.

ConsultingFrameworksBeginner6 min read

How to crack a profitability case (in plain English)

The most common consulting case, explained without jargon: one opening question, a simple tree, and a worked example you can copy.

GuesstimatesMarket sizingBeginner5 min read

Guesstimates: a 5-step method to size any market

How many cups of chai are sold in Bengaluru every day? A repeatable 5-step method for market-sizing questions — with a full worked answer.

FrameworksStructuringBeginner4 min read

MECE, explained with everyday examples

What interviewers really mean by 'be structured'. MECE in plain English, with examples of good and bad splits you can use tomorrow.

The Case Flex weekly

One concept. One case breakdown. One practice prompt. Every week, in simple words.

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